2.2x Revenue Scale And 35% Higher ROAS With UGC-Led Funnels And AOV Focus
2.2x
Revenue Growth
35%
Higher ROAS
About Wellbeing Nutrition
Wellbeing Nutrition is a science-driven, clean-label brand making daily wellness simple and delicious — with products built on quality, efficacy, and transparency.
Objectives
Increase revenue through the brand's website channel.
Improve profitability while maintaining performance efficiency.
Challenges
Non scalable campaign structure
Heavy acquisition on a low repeat product implying low LTV
Underutilization of Video Content
Our Approach
We built structured performance funnels that communicated clear USPs through relatable UGC-led content, paired with data-backed targeting to increase AOV and repeat purchase rates.
Results
2.2x Revenue Scale
35% Higher ROAS
Why Outwrk
2.2x Revenue Scale And 35% Higher ROAS With UGC-Led Funnels And AOV Focus